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Grow your jewellery business with a powerful backend manufacturing partner.
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Trusted Retailer Partnerships – Wholesale, Flexible Credit, Exceptional Support
We help established retailers scale with curated inventories, exclusive pricing, and white-glove customization. Fast lane onboarding, competitive MOQ, and dedicated account managers for every partner.
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Trusted Jewellery Manufacturer for Retailers Across India & Globally
Primira Luxury provides high-precision Lab-Grown Diamond and Moissanite jewellery manufacturing for retailers, boutiques, wholesalers, and emerging brands.
With advanced technology, certified stones, and expert CAD-to-finish craftsmanship, we become the backbone of your jewellery business – so you can focus purely on sales and customer experience.
The Advantages That Make Our Partners More Profitable
Everything you need to present luxury, close sales, and scale operations.
Primira Luxury is a wholesale-first supplier of lab-grown diamonds, premium moissanite, and fully bespoke jewellery solutions for retailers and designers.
Direct Factory Rates
Transparent pricing with high margins for retailers.
Fast Production Cycles
Most orders finished in 5–12 days.
5000+ Premium Designs
From solitaires to statement pieces.
Dedicated Account Manager
Daily updates, tracking, designs, sourcing.
Market Expertise
Market insights + selling scripts + customer education.
White Label Support
Logo engraving, packaging support, brand-ready outputs.
Ready Marketing Material
Photos, 360 videos, fancy color references.
Bulk Stone Sourcing
Consistent & certified supply for retailers.
Start Your Retailer Application
Fill out this short form to get approved for wholesale pricing, catalogues, custom design access, and partner-only benefits. No fees. No contracts. Pure partnership.
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Free Retail Starter Pack
Why Apply ?
Get access to exclusive B2B pricing, priority manufacturing, and curated catalogues tailored for retailers.
Trusted by 500+ retailers across India – 100% certified stones – Fastest manufacturing (5–12 days) – Priority WhatsApp support – Custom jewellery without stress – Premium finishing guaranteed
Why retailers should partner
Built for Growth-Focused Retailers
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Scale without increasing manufacturing cost
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Access to world-class craftsmanship
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Stress-free custom orders
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Consistent supply of premium stones
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Predictable delivery timelines
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Zero middlemen
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One partner for stones + jewellery + customization
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Perfect for both new & established businesses
Unique Selling Edge With Fancy Colours
Retailers across India are seeing a massive rise in demand for fancy colours.
We offer rare, premium shades that elevate your catalogue.
Available All Shapes
In Lab Grown Diamonds and Moissanite Stone
Xplore our newly in Customized Shapes & Cut – Extra 10% Discount Code Today.
Lab Grown Diamond
Moissanite Stone
Xplore our newly in Customized Shapes & Cut – Extra 10% Discount Code Today.
Special collection of lab grown diamond
Beauty of colors
forever love
Celebrate timeless moments with rare, radiant hues found in our lab-grown diamond collection.
Mini-note:
Each stone is hand-selected, laser-cut, perfectly graded, and matched for brilliance.
Xplore our newly in Customized Shapes & Cut – Extra 10% Discount Code Today.
Special collection of moissanite stone
Beauty of colors
forever love
Discover our selection of special natural colors in moissanite stone.
for the most important woman of all.
Turn Any Concept Into a Masterpiece
Whether your customer brings a Pinterest image, a rough sketch, or just an idea – our team converts it into a stunning finished product.
- CAD models & Unlimited edits
- 3D renders before casting
- Stone Selections
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Metal options (Silver, 10k, 14k, 18k, Platinum)
- Precision finishing & Hallmarking
Why retailers love this:
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Higher margins
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Customer loyalty
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No fear of making mistakes
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100% predictable quality
What Our Retail Partners Say
“Working with Primira Luxury completely changed our business. Their custom design quality is outstanding, and the turnaround time is fast. Our customers trust us more because we trust them.”
Surat Retailer
“I was struggling to find reliable manufacturers. Since partnering with Primira Luxury, my sales increased by almost 40%. Their support and pricing make everything easy.”
Mumbai Retailer
“Their products are always consistent. Fancy colour stones sell very fast. Amazing communication, amazing team, amazing results.”
Surat Retailer
“Primira Luxury’s jewelry sells fast – customers love the shine and finishing. Their quality is consistent, and deliveries are always smooth. Perfect brand for modern retail.”
Delhi Retailer
“We added Primira’s pieces to our store and saw an instant boost in footfall. The designs feel premium, and the pricing is super retailer-friendly. Our customers keep coming back.”
Chennai Retailer
FAQ’s
Have any questions?
Business & Ordering
Credit & Payment
Preparation & Delivery Timelines
Return, Exchange & QC
Custom Orders & Services
Industry-Specific Questions
How do I place an order?
You can order in any of these ways:
- Send SKUs or stone requirements on WhatsApp
- Share a list of sizes/shapes/quantities
- Send custom jewellery or custom diamond design request
Once confirmed, you receive a PI + preparation time + dispatch schedule.
What details do you require before accepting orders?
For smooth processing:
- Business name
- GST / PAN
- Full delivery address
- Contact number
- Order confirmation in writing
- For first-time custom jewellery orders → 10% advance
Do you provide price lists or catalogues?
Yes, we offer:
- Loose Diamond Catalogue
- Fancy Color Catalogue
- Jewellery Catalogue
- Custom order support for unique shapes, sizes, and layouts
Catalogues are updated regularly based on stock.
Does the price include GST?
Prices are quoted + GST, unless specified.
How do I track my order?
We share:
- Dispatch photo
- Tracking ID
- Courier partner details (Sequel / Blue Dart / DTDC)
What is your credit policy?
We follow a relationship-based credit system:
- First 3 Orders: 100% advance
- Verified Retailers: Up to 7 days credit
- Preferred Retailers (90-day consistent buying): Up to 15 days credit
- Performance Offer: Purchase ₹3,00,000+ in 30 days → One-time 15-day credit (limit ₹2,00,000)
Credit is granted only after proven buying pattern + timely payments.
What payment methods do you accept?
- Bank transfer
- UPI (for smaller amounts)
- No COD
- No cheque-based credit
Can I get credit for custom jewellery?
- Usually no credit for custom jewellery
- Verified & preferred retailers may get 7-day credit on jewellery only after approval
- Full payment required before dispatch video
What are the preparation times?
Loose / Certified Diamonds (in-stock)
- Preparation: 24 hours
- Dispatch: 24–48 hours
Custom Size / Color / Shape Diamonds (make-to-order)
- Preparation: 10 working days
- Delivery after dispatch: 3–5 days
Custom Jewellery
- Production time: 15+ working days
- Includes CAD, casting, stone setting, polishing, QC
- Delivery after dispatch: 3–5 days
Are shipments insured?
Yes. All shipments are fully insured & tamper-proof sealed.
Do you ship PAN India?
Yes, to all serviceable locations.
What is your return policy for loose/certified diamonds?
- Strict NO RETURN after approval of certificate/video
- Certificate explains everything clearly → no confusion
- Both parties approve clarity, color, cut, measurements
Do you offer a first-time return benefit?
Yes – to build trust for new retailers:
One-time return option on the first loose diamond order:
- Advance payment is required
- Return must be done within 24 hours of delivery
- Stone must be unused & sealed
- Refund processed within 24 hours after QC
- Only one time – cannot be repeated
This protects you from misuse.
What is your return policy for custom jewellery?
- No return for custom jewellery
- Only accepted if manufacturing defect is proven
- Verified via photos/video/inspection
- We offer remake/repair if approved
- Full payment is required before dispatch video
What if the stone/jewellery delivered has an issue?
We follow a clear QC system:
- Pre-dispatch video
- Weight check
- Measurement check
- Color/clarity confirmation
If any issue is valid per policy, we handle remake or exchange.
Do you provide custom jewellery?
Yes, we specialize in custom jewellery.
Services include:
- CAD design
- 3D renders
- Exclusive custom shapes & sizes
- Metal options: Silver, 10k, 14k, 18k Gold, Platinum
- Lab-grown or moissanite choices
- Brand packaging available for retailers
What is required to start a custom jewellery order?
- Design reference / idea
- Size
- Metal
- Stone preference
- 10% advance to begin CAD design
How many changes can I request in CAD?
We allow 2 rounds of changes.
More changes may incur additional charges.
Can you make custom-shaped diamonds (hearts, unique cuts, etc.)?
Yes.
We support:
- Custom fancy shapes
- Custom faceting
- Custom measurements
These require 10-18 working days depending on complexity.
Are your diamonds certified?
Yes.
We provide:
- IGI GIA SGL
Based on availability and requirement.
Do you supply fancy color diamonds?
Yes.
We have:
- Fancy Pink
- Fancy Blue
- Fancy Green
- Vivid Yellow
- Champagne
and more (based on stock & custom requests).
Do you offer moissanite?
Yes, loose and jewellery options are available.
Can I get bulk prices or retailer pricing?
Yes.
Bulk pricing is available for:
- Quantity purchases
- Monthly buying commitments
- Repeat orders
Do you work with small & medium retailers?
Yes.
You can start with small orders and scale gradually.
Our policies support all sizes of retailers.
What are the top benefits of partnering with you?
- Access to certified & loose diamonds at competitive prices
- Multiple custom size/shape/color options
- Full jewellery customization
- Safe credit system
- Fast delivery
- Fully insured shipments
- Transparent QC
- Strong long-term relationship focus
How do I place an order?
You can order in any of these ways:
- Send SKUs or stone requirements on WhatsApp
- Share a list of sizes/shapes/quantities
- Send custom jewellery or custom diamond design request
Once confirmed, you receive a PI + preparation time + dispatch schedule.
What details do you require before accepting orders?
For smooth processing:
- Business name
- GST / PAN
- Full delivery address
- Contact number
- Order confirmation in writing
- For first-time custom jewellery orders → 10% advance
Do you provide price lists or catalogues?
Yes, we offer:
- Loose Diamond Catalogue
- Fancy Color Catalogue
- Jewellery Catalogue
- Custom order support for unique shapes, sizes, and layouts
Catalogues are updated regularly based on stock.
Does the price include GST?
Prices are quoted + GST, unless specified.
How do I track my order?
We share:
- Dispatch photo
- Tracking ID
- Courier partner details (Sequel / Blue Dart / DTDC)
You can order in any of these ways:
- Send SKUs or stone requirements on WhatsApp
- Share a list of sizes/shapes/quantities
- Send custom jewellery or custom diamond design request
Once confirmed, you receive a PI + preparation time + dispatch schedule.
For smooth processing:
- Business name
- GST / PAN
- Full delivery address
- Contact number
- Order confirmation in writing
- For first-time custom jewellery orders → 10% advance
Yes, we offer:
- Loose Diamond Catalogue
- Fancy Color Catalogue
- Jewellery Catalogue
- Custom order support for unique shapes, sizes, and layouts
Catalogues are updated regularly based on stock.
Prices are quoted + GST, unless specified.
We share:
- Dispatch photo
- Tracking ID
- Courier partner details (Sequel / Blue Dart / DTDC)
What is your credit policy?
We follow a relationship-based credit system:
- First 3 Orders: 100% advance
- Verified Retailers: Up to 7 days credit
- Preferred Retailers (90-day consistent buying): Up to 15 days credit
- Performance Offer: Purchase ₹3,00,000+ in 30 days → One-time 15-day credit (limit ₹2,00,000)
Credit is granted only after proven buying pattern + timely payments.
What payment methods do you accept?
- Bank transfer
- UPI (for smaller amounts)
- No COD
- No cheque-based credit
Can I get credit for custom jewellery?
- Usually no credit for custom jewellery
- Verified & preferred retailers may get 7-day credit on jewellery only after approval
- Full payment required before dispatch video
We follow a relationship-based credit system:
- First 3 Orders: 100% advance
- Verified Retailers: Up to 7 days credit
- Preferred Retailers (90-day consistent buying): Up to 15 days credit
- Performance Offer: Purchase ₹3,00,000+ in 30 days → One-time 15-day credit (limit ₹2,00,000)
Credit is granted only after proven buying pattern + timely payments.
- Bank transfer
- UPI (for smaller amounts)
- No COD
- No cheque-based credit
- Usually no credit for custom jewellery
- Verified & preferred retailers may get 7-day credit on jewellery only after approval
- Full payment required before dispatch video
What are the preparation times?
Loose / Certified Diamonds (in-stock)
- Preparation: 24 hours
- Dispatch: 24–48 hours
Custom Size / Color / Shape Diamonds (make-to-order)
- Preparation: 10 working days
- Delivery after dispatch: 3–5 days
Custom Jewellery
- Production time: 15+ working days
- Includes CAD, casting, stone setting, polishing, QC
- Delivery after dispatch: 3–5 days
Are shipments insured?
Yes. All shipments are fully insured & tamper-proof sealed.
Do you ship PAN India?
Yes, to all serviceable locations.
Loose / Certified Diamonds (in-stock)
- Preparation: 24 hours
- Dispatch: 24–48 hours
Custom Size / Color / Shape Diamonds (make-to-order)
- Preparation: 10 working days
- Delivery after dispatch: 3–5 days
Custom Jewellery
- Production time: 15+ working days
- Includes CAD, casting, stone setting, polishing, QC
- Delivery after dispatch: 3–5 days
Yes. All shipments are fully insured & tamper-proof sealed.
Yes, to all serviceable locations.
What is your return policy for loose/certified diamonds?
- Strict NO RETURN after approval of certificate/video
- Certificate explains everything clearly → no confusion
- Both parties approve clarity, color, cut, measurements
Do you offer a first-time return benefit?
Yes – to build trust for new retailers:
One-time return option on the first loose diamond order:
- Advance payment is required
- Return must be done within 24 hours of delivery
- Stone must be unused & sealed
- Refund processed within 24 hours after QC
- Only one time – cannot be repeated
This protects you from misuse.
What is your return policy for custom jewellery?
- No return for custom jewellery
- Only accepted if manufacturing defect is proven
- Verified via photos/video/inspection
- We offer remake/repair if approved
- Full payment is required before dispatch video
What if the stone/jewellery delivered has an issue?
We follow a clear QC system:
- Pre-dispatch video
- Weight check
- Measurement check
- Color/clarity confirmation
If any issue is valid per policy, we handle remake or exchange.
- Strict NO RETURN after approval of certificate/video
- Certificate explains everything clearly → no confusion
- Both parties approve clarity, color, cut, measurements
Yes – to build trust for new retailers:
One-time return option on the first loose diamond order:
- Advance payment is required
- Return must be done within 24 hours of delivery
- Stone must be unused & sealed
- Refund processed within 24 hours after QC
- Only one time – cannot be repeated
This protects you from misuse.
- No return for custom jewellery
- Only accepted if manufacturing defect is proven
- Verified via photos/video/inspection
- We offer remake/repair if approved
- Full payment is required before dispatch video
We follow a clear QC system:
- Pre-dispatch video
- Weight check
- Measurement check
- Color/clarity confirmation
If any issue is valid per policy, we handle remake or exchange.
Do you provide custom jewellery?
Yes, we specialize in custom jewellery.
Services include:
- CAD design
- 3D renders
- Exclusive custom shapes & sizes
- Metal options: Silver, 10k, 14k, 18k Gold, Platinum
- Lab-grown or moissanite choices
- Brand packaging available for retailers
What is required to start a custom jewellery order?
- Design reference / idea
- Size
- Metal
- Stone preference
- 10% advance to begin CAD design
How many changes can I request in CAD?
We allow 2 rounds of changes.
More changes may incur additional charges.
Can you make custom-shaped diamonds (hearts, unique cuts, etc.)?
Yes.
We support:
- Custom fancy shapes
- Custom faceting
- Custom measurements
These require 10-18 working days depending on complexity.
Yes, we specialize in custom jewellery.
Services include:
- CAD design
- 3D renders
- Exclusive custom shapes & sizes
- Metal options: Silver, 10k, 14k, 18k Gold, Platinum
- Lab-grown or moissanite choices
- Brand packaging available for retailers
- Design reference / idea
- Size
- Metal
- Stone preference
- 10% advance to begin CAD design
We allow 2 rounds of changes.
More changes may incur additional charges.
Yes.
We support:
- Custom fancy shapes
- Custom faceting
- Custom measurements
These require 10-18 working days depending on complexity.
Are your diamonds certified?
Yes.
We provide:
- IGI GIA SGL
Based on availability and requirement.
Do you supply fancy color diamonds?
Yes.
We have:
- Fancy Pink
- Fancy Blue
- Fancy Green
- Vivid Yellow
- Champagne
and more (based on stock & custom requests).
Do you offer moissanite?
Yes, loose and jewellery options are available.
Can I get bulk prices or retailer pricing?
Yes.
Bulk pricing is available for:
- Quantity purchases
- Monthly buying commitments
- Repeat orders
Do you work with small & medium retailers?
Yes.
You can start with small orders and scale gradually.
Our policies support all sizes of retailers.
What are the top benefits of partnering with you?
- Access to certified & loose diamonds at competitive prices
- Multiple custom size/shape/color options
- Full jewellery customization
- Safe credit system
- Fast delivery
- Fully insured shipments
- Transparent QC
- Strong long-term relationship focus
Yes.
We provide:
- IGI GIA SGL
Based on availability and requirement.
Yes.
We have:
- Fancy Pink
- Fancy Blue
- Fancy Green
- Vivid Yellow
- Champagne
and more (based on stock & custom requests).
Yes, loose and jewellery options are available.
Yes.
Bulk pricing is available for:
- Quantity purchases
- Monthly buying commitments
- Repeat orders
Yes.
You can start with small orders and scale gradually.
Our policies support all sizes of retailers.
- Access to certified & loose diamonds at competitive prices
- Multiple custom size/shape/color options
- Full jewellery customization
- Safe credit system
- Fast delivery
- Fully insured shipments
- Transparent QC
- Strong long-term relationship focus
Ready to Partner With a World-Class Jewellery Manufacturer?
Join hundreds of retailers scaling their business with Ocean Star.
Partner with Us on WhatsApp